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Golf: Mission Hills to host new Asia Golf Congress

Mission Hills Dongguan, venue for the inaugural Asia Golf Congress in November 2015. Photo: c/o Mission Hills Group.

Mission Hills Dongguan, venue for the inaugural Asia Golf Congress in November 2015. Photo: c/o Mission Hills Group.

December 3, 2014: Mission Hills in China will host the inaugural Asia Golf Congress – backed by the PGA of America, The R&A and the China Golf Association – in November 2015.

 

Organised in partnership with Reed Guanghe Exhibitions, the golf convention for industry professionals and brands will be held at Mission Hills Shenzhen-Dongguan, the world’s largest golf facility, from November 10-12.

 

Tenniel Chu, Vice Chairman of Mission Hills Group, said: “As Asia’s most recognisable golf and leisure brand and a pioneer in developing the sport across the region, we are delighted to be hosting the inaugural Asia Golf Congress. This exciting new event will bring together industry leaders, top trade professionals and key stakeholders for a series of one-to-one business meetings, workshops, practical demonstrations and networking opportunities.

 

“I’m convinced our world-class conference facilities at Mission Hills Shenzhen-Dongguan and commitment to excellence will provide the perfect platform for a truly innovative and creative event that will be of tremendous benefit to the golf industry.”

 

The Asia Golf Congress was formally announced in a press conference at Mission Hills attended by VIPs including Wang Yanmei, Vice Chairman of the CGA, and Sean Riley, representing the PGA of America.

 

Iain Roberts, Group Executive Director of Mission Hills, said: “We are honoured to provide a world-class platform for golf industry exhibitors to demonstrate products and services, as well as to share industry ideas. We are assured that, by the great support from all parties, the Asia Golf Congress will deliver more value to our customers and will advance and improve the profession of the golf industry.”

 

Also represented at the press conference were the Golf Course Superintendents Association of America, Golf Course Builders Association of America, Asia Golf Industry Federation and the Forward Group, which will host its ninth Golf Industry Forum alongside the Asia Golf Congress.

 

Josephine Lee, General Manager of Reed Guanghe Exhibitions, said: “We’re delighted to partner with the China Golf Association and PGA of America to co-produce the Asia Golf Congress next year and make a real splash in the region’s golf market.

 

“We hope the congress can deliver substantial trade-boosting qualities with a focus on the one-to-one aspect of the event. We want to elevate the profile of Asian golf worldwide by bringing together the most influential and best-known personalities and brands in the golf trade to learn from one another and do business.”

 

Source: Mission Hills (www.missionhillschina.com); Editing by SportAsia

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