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Industry: ISPS Handa title sponsors World Cup of Golf in Melbourne

ISPSHandaWorldCup CROPSeptember 11, 2013: The International Federation of PGA Tours has announced International Sports Promotion Society (ISPS) as the new title sponsor for the ISPS Handa World Cup of Golf, which will be held at The Royal Melbourne Golf Club in Australia from November 21-24.


The ISPS Handa World Cup of Golf will showcase the state of Victoria to approximately 800 million homes in more than 200 countries and territories, as leading players from more than 30 countries represent their countries at Royal Melbourne.


“ISPS is delighted to become title sponsor of this exciting major global event,” said Dr Haruhisa Handa, Founder and Chairman of ISPS. “At ISPS we believe in the ‘Power of Sport’, its unique ability to create hope, to break down educational and cultural barriers, and to inspire people in a way that very little else does.


“For this reason, ISPS has a long history of supporting golf globally with a specific commitment to raising the profile of blind and disabled golf. Our ultimate mission is for golf to become a Paralympic sport. There is a great synergy with the World Cup of Golf embracing the same format and eligibility when golf returns to the Olympic programme in Rio 2016.”


Handa established the International Blind Golf Association (IBGA) in 1998 and through ISPS recently initiated the ISPS Handa PGA Academy Programme in the UK, which last year delivered more than 1,000 lessons from PGA professionals to blind and disabled golfers.


On behalf of the International Federation of PGA Tours, Brian Thorburn, CEO of the PGA of Australia, recognised the association of ISPS Handa, a company that has a strong history of supporting golf in Australia and globally.


“I would like to thank Dr Handa and ISPS Handa for their generous support of golf not only in Australia but around the world,” Thorburn said. “A fitting partnership, the ISPS Handa World Cup of Golf will unite golf globally and we are looking forward to welcoming the international golf community to Melbourne.”


The tournament was founded by the International Golf Association in association with industrialist John Jay Hopkins for the purpose of promoting international goodwill through golf. It began in 1953 as the Canada Cup and was renamed World Cup in 1967.


November’s World Cup will be the 57th staging of the event, which boasts a list of champions including Snead, Hogan, Nicklaus, Palmer, Trevino, Faldo, Ballesteros, Langer, Woods, Els and Montgomerie.


“The International Golf Association is extremely pleased that ISPS Handa will title sponsor the 2013 World Cup of Golf,” said Jon Linen, Chairman of the International Golf Association.


“Since 1953, when it founded the World Cup, the International Golf Association has utilised the World Cup as a way to promote international goodwill through golf. Certainly, the goal and mission of ISPS Handa is absolutely consistent with that of the International Golf Association.”


The ISPS Handa World Cup of Golf will be promoted by IMG. “We are delighted to welcome ISPS Handa as the naming rights partner,” said Guy Kinnings, Senior Vice President, Global Managing Director – IMG Golf. “On behalf of IMG, I would like to extend our thanks for their invaluable support and for everything they do to promote golf around the globe.”


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