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Industry: Manchester United expand Maybank deal in Southeast Asia

ManUtdLogo_300x276September 19, 2014: Manchester United has extended its sponsorship deal with Maybank, which covers Malaysia, Singapore and the Philippines, reported sportspromedia.com.

 

The new contract will run for the next five years, with Maybank designated as ‘official retail banking partner’ across all three territories. Previously, Maybank was designated as an ‘affinity partner’ in Malaysia and Singapore. It is the first time United has had a retail-banking partner in the Philippines.

 

Richard Arnold, Manchester United’s Group Managing Director, said: “We are delighted not only to have extended but also expanded our relationship with Maybank. Across Malaysia, Singapore and the Philippines, the club has almost 22 million followers in these countries, all of whom can now take advantage of all of the products and services Maybank has to offer.”

 

Maybank’s partnership with the club began in 2011, during which time five financial products, notably branded credit cards, have been launched in Malaysia and Singapore.

 

Source: www.sportspromedia.com/news/manchester_united_expand_and_extend_asian_deal/;

Editing by SportAsia

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